For this assignment, we were asked to find our own client and design for them something that they need.
We created 3 design briefs, eliminated one, and then received peer feedback on the remaining two. Based upon that feedback, we then chose our final design brief that we wanted to work on.
As for me, my final client is the Anime Culture Club of ISB. I decided to help them create a logo. This project would be making a positive impact to the beneficiary because I would be designing a logo for them, which is something that they have voiced out that they need.
Design Problem: The Anime Culture Club (ACC) at ISB is a group of people all interested in anime who have the problem of not having a logo for their club.
User/Audience: The creation of the logo is because of the Anime Culture Club at ISB. The logo will mostly be displayed to the ISB community, and mainly used by Anime Club members.
Purpose: The club needs a well-designed logo in order to establish a visual identity within the school.
- Must look aesthetically pleasing.
- Must incorporate my client’s values/identity (must have something to do with anime/Japanese culture).
- Must be created within a time limit that makes it still useful to my client (doesn’t take too long to create).
Goals: To make an aesthetically pleasing logo that also lines up with the club’s identity.
Potential Materials/Resources: iPad + Apple pencil + Procreate, Adobe Illustrator, Adobe Photoshop.
- Design assistants.
- Anime Club leader.
- Anime Club members.
- Expert designers.
These are my other 2 design briefs:
After doing a SWOT analysis for all 3 design briefs, I decided to eliminate the third one: Spring Fair Aprons. This is because I wasn’t sure if the time of this project would line up with the time of the fair, as well as the fact that I didn’t think they’d want a 14-year-old kid to be designing the things they need to make the event successful.
As such, the designs I received peer feedback for ended up being the Anime Club logo idea, and the Game Character Design idea.
For the Anime Club idea, the main thing I was asked was what the logo would be used for, which is something I had to think about. In the end I concluded that this Anime Club logo would likely end up being used for promotional posters and perhaps merchandise.
Another thing I was asked about this design was whether or not it would take up the entire allotted time. Although I really won’t know the answer to this until I actually start on the designing of the logo, I do believe that the time given will be used up, as there is simply too many options as to what I could do. This feedback was something I expected, as for a while, I was also wondering whether or not only designing a logo would be a bit too easy.
The feedback I received for this design was mostly in line with what I thought of my design.
For my Game Character Design idea, the main feedback I received was that the idea might be a bit too challenging given the time limit, and that perhaps something a little bit easier would suffice. This is true, as there are typically entire teams of people needed to create just one character, but this is feedback that I didn’t expect, mostly because I didn’t think that it would be too difficult for me, and was perhaps a tad bit overconfident.
There was another feedback I received that I did expect, however, and it had to do with not being able to find an actual client for the project. It’s likely that even if I went through with it, the client would be a hypothetical client, and I wouldn’t actually be benefiting anyone through this design.
In a way, the feedback was aligned with what I thought of my design. Mostly, however, it surprised me.
Based on this, I ended up eliminating the Game Character Design idea. This was mostly because of the lack of an actual client for this project. As such, I ended up selecting the Anime Club logo design project, as to be honest, it was the project that I was the most interested in anyway.