"If you only believe that you will fail, you will never fly" -A smart person

Persona Poster Final

Persona_Poster_Final (A3 PDF)

Made with Padlet

I started this project very apprehensive about it. I had never done any sort of graphic design before, so I didn’t really know what to expect. I signed up for this class because it was my only open elective slot. For the first few classes, I was really intimidated because most of the other people there were amazing artists. I am not, so I was very surprised when I ended up having a lot of fun with this assignment. Here is the process I went through to get to my final design.

Portrait Image

I took this picture at the beginning of class, when we started on our portraits. I really just needed a picture so that I could start, so I didn’t really care how good of a picture it was. I was planning to take another one at home and then start over, but I didn’t because I liked how the portrait ended up turning out.

I finished the self-portrait by the end of class,  and I was really happy with how it looked. I only chose this style because I was feeling rushed and I wanted to finish quickly. I used the pen tool to make straight lines outlining the major skin tones of my face, then used the color picker to fill in the outlines. I was going to remove the outlines entirely and just leave the shapes, but I felt like the outlines added some boundaries that made the portrait seem more solid.


I wanted the poster to be eye-catching, so I messed around with bright colors and shapes before deciding that the bright colors were drawing too much attention and there wasn’t room to add any text.

I completely changed directions, from a lot of color to just a little bit. I wanted to experiment with contrast, so I sectioned off the poster so that each idea had its own clearly defined space. I wanted to make the headers the only color outside the portrait, to draw attention to them.

I decided that the headers would contrast better if they were black and white, and I started added in the text in each section. I also thought that I wanted lots of contrast, so I changed the size and weight of the text. I also added lorem ipsum text into the interests square so that all three squares would be distinct (I used Zombie Ipsum to generate the text). The lips-colored text inside of goals was a mistake that I liked, so I left it to add more contrast with the rest of the poster.

I realized that I didn’t have my name anywhere on the poster, so I added it in the portrait section for two reasons. The first reason was to mirror the white goals text in the bottom right. The second reason is because my name is a part of my identity just like my face, so the two go well together. I also rotated my portrait to mirror skills, and so that interests, skills, goals, and my name were all facing different directions. I also blurred out the text to make it less distracting.

Over the course of this project, I learned about how to find inspiration and use it to generate ideas, the process of design, and how to use design elements to effectively communicate a certain concept. I practiced using Affinity Designer, making multiple drafts of an idea, and using contrast to separate different elements form each other. I look forward to doing this again, and learning more about graphic design.


1 Comment

  1. Hi Liam,

    You’ve made a solid start to graphic design! Your portrait is bold and stylish, and it all comes together cohesively. Well done for making some really creative moves. I think the focus on type is excellent, although I find the specific words in the background a little distracting because when I read them I am looking for hidden meaning (not sure if this is how others would interpret it also). I wonder if there is a passage of a book or something that you connect with that you can use instead? Or perhaps edit the text in such a way as to make it unreadable? Or, you could use “Lorem Ipsum” text which is a placeholder text used for this sort of purpose ( Either way, it looks great and works well.

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